Congrats to Andy Finch, newly crowned Champion at the Rip Curl World Heli Challenge in Wanaka, New Zealand!.
Read Andy's observations about being on top of the world down under on his blog at www.go211.com/u/Finch/blogs/6574.
I/O daredevil Matthias Giraud skied a sketchy line off Ajax Mountain, opened his parachute and landed....on Good Morning America! Check it out on YouTube.
Matthias dedicated his jump to the memory of Shane McConkey.
I/O's Resistance Team infiltrated the core of the US military elite at the Navy SEALS annual foundation gathering in San Diego, CA. Even the party decor was heavy-duty - target practice on hapless caricatures of Middle Eastern soccer players. I/O has outfitted select SEAL teams, who are busy spreading the word that only dumb tough guys still wear Under Armour.
The First Tee of the annual I/O Kootenay Golf Invitational August 2008 I/O defends wools golf heritage with the annual Rough Golf Invitational.
"Without sheep there would be no Golf" says John Ashworth. Back in Scotland the links courses were groomed by the sheep's appetite for destruction and digestion, clearing hectares of inhospitable terrain into a playground for the wool wearing lairds.